; literally: "Not Sincere, Don't Disturb", known in English as If You Are the One) is a Chinese dating game show hosted by Meng Fei.
Loosely based on the Taken Out format, the show is produced by JSBC: Jiangsu Television and taped in Nanjing.
It was first broadcast on January 15, 2010, and originally aired twice a week on Saturday and Sundays until December 2014.
In 2013, the show began broadcasting on SBS Two in Australia, in an hour-long version with English subtitles provided by SBS.If You Are the One has been a ratings success in China and is now the highest-rated show for Jiangsu TV. The show is viewed internationally over the internet and satellite television.The show's popularity and social commentary has drawn attention of academics and foreign media, and after concerns from Chinese regulators in 2011 the show's format was tweaked to de-emphasize factors such as financial wealth.“If You Are the One" is currently the most-viewed dating show in the Chinese-speaking world.According to Beijing-based CSM Media Research, the audience ratings for Fei Cheng Wu Rao - which as of May 22, 2013 had screened a total of 343 episodes - were 2.77 percent of television viewers, or 36 million, twice as many as the nearest competitor for that timeslot.
The pair drew inspiration from the Taken Out format, however when the rights for that show were instead won by a rival network, If You Are the One was launched instead.
Wang said that the show is a window into Chinese society at large, and that through it, "you can tell what China is thinking about and chasing after." The show's focus was intended to be young professionals.
While most of the contestants are in their twenties, there have been instances of male contestants as old as 48 appearing on the show.
If You Are the One experienced great popularity in its first broadcast because of its unique approach to dating and the conversations that are often humorous and self-aware.
The show sought to 'stretch the limits' of what could be discussed on Chinese television.
Unlike Taken Out, If You Are the One does not rely on audience participation, use of catchphrases and physical attractiveness among male contestants.